TikTok Ads ยท UGC Creative ยท Viral-First Strategy

Stop the Scroll. Start Converting.

TikTok is the most underpriced attention on the internet right now โ€” and it's not just for Gen Z. We create native-feeling ads that stop the scroll, rack up views, and drive real revenue. In-Feed, Spark Ads, TopView โ€” all built to convert.

In-Feed Ads
Spark Ads
TopView
UGC Creative
TikTok Pixel
Shopify Integration
๐ŸŽฌUGC-style creative included
๐Ÿ’ฐ6.8ร— average ROAS delivered
โšก5ยข avg cost per video view
๐Ÿ“ŠTikTok Pixel + events from day 1
Trusted by 30+ brands across AU & US

4.8M+

Video Views Delivered

6.8ร—

Average ROAS

5ยข

Avg Cost Per View

38%

Avg Lower CPL vs Meta

Ad Formats

Every TikTok Format. One Creative Team.

TikTok isn't just one ad type. We deploy the right format for your goal โ€” from scroll-stopping In-Feed ads to viral Hashtag Challenges โ€” and produce all the creative ourselves.

๐Ÿ“ฑ

In-Feed Ads

Native. Scroll-Stopping. Scalable.

5ยข

avg cost per view

The workhorse of TikTok advertising. In-Feed ads appear in users' For You Page like organic content โ€” which is exactly why they work. We produce UGC-style creative that blends in, hooks in the first 2 seconds, and drives action.

UGC-style video creative production
Hook testing (3โ€“5 openers per campaign)
CTA overlay and text optimisation
Sound-off and sound-on variants
Interest & behavioural targeting
Conversion event optimisation
โœจ

Spark Ads

Amplify What Already Works.

2โ€“3ร—

higher engagement vs standard

Spark Ads let you boost existing organic TikTok posts โ€” your own or creators' โ€” as paid ads. This means all the social proof (likes, comments, shares) carries over, making your ad look even more credible than a standard in-feed ad.

Creator content whitelisting
Existing post amplification
Social proof preservation
Creator partnership management
UGC collection & approval
Multi-creator testing framework
๐Ÿ”

TopView & Brand Takeover

Maximum Reach. Maximum Impact.

TopView ads appear as the first thing users see when they open TikTok โ€” full screen, no competition. Brand Takeovers display before any other content. Both are premium formats for product launches, major campaigns, and brand awareness.

Full-screen video up to 60 seconds
Click-through to landing page or profile
Guaranteed impression delivery
Creative direction & production brief
Brand safety category exclusions
Frequency & reach planning

100%

share of voice at launch

๐Ÿ›’

TikTok Shopping Ads

Scroll to Cart in Seconds.

TikTok Shopping Ads connect your product catalogue directly to TikTok โ€” letting users discover and buy without leaving the app. Perfect for e-commerce brands with visual products that benefit from demonstration.

TikTok Shop & Shopify integration
Product catalogue setup & sync
Dynamic product ads
Video Shopping Ads creation
LIVE Shopping campaigns
Affiliate creator programme

8.4ร—

avg ROAS (e-commerce)

#๏ธโƒฃ

Branded Hashtag Challenge

Make Your Brand Go Viral.

Hashtag Challenges invite TikTok users to create content around your brand โ€” turning your customers into your marketing team. With the right hook and creator seeding, challenges generate millions of organic impressions on top of the paid reach.

Challenge concept development
Creator seeding strategy
Discover page placement
UGC tracking & aggregation
Earned media amplification
Performance & UGC reporting

1M+

avg challenge participations

Not sure which TikTok format suits your brand?

Every brand is different. We'll audit your product, audience, and competitors and recommend the exact format mix that will generate the best return on TikTok.

Get a Free TikTok Strategy
How We Work

Creative-First. Data-Backed.

TikTok success comes from great creative, fast iteration, and smart scaling. Our 6-phase process is built around exactly that.

๐Ÿ”
PHASE 01Days 1โ€“3

Audience & Competitor Research

Before creating a single frame of video, we study your target audience on TikTok โ€” what content they watch, which brands they follow, and what your competitors are running.

What Happens

TikTok audience interest & behaviour mapping
Competitor ad library spy (TikTok Creative Centre)
Top-performing content format analysis
Trending sounds & hashtag research
Buyer persona for TikTok demographics
Platform suitability & product assessment

Deliverable

TikTok Strategy Document + Creative Brief

๐Ÿ’ก Why This Matters

TikTok is a culture-first platform. Ads that feel like TikTok perform 3โ€“5ร— better than ads repurposed from other platforms. Research tells us exactly what 'native' looks like for your audience.

Proven Results

Millions of Views. Real Revenue.

Vanity metrics don't pay the bills. Here's what our TikTok campaigns actually generate.

0ร—

Average ROAS

across all clients

0M+

Video Views Delivered

last 12 months

0ยข

Avg Cost Per View

vs 10โ€“15ยข industry avg

0%

Lower CPL vs Meta

avg across campaigns

0ร—

More Conversions

after creative refresh

0%

Client Retention

stay beyond 6 months

Revives Home Spa

Home Services

R
ROAS7.8ร—
Cost Per Lead$14.20
Video Views4.8M+

Bling Pick

Jewellery / E-Commerce

B
ROAS6.9ร—
Add-to-Cart Rate+240%
Revenue from TT$19.6K/mo

Lal Qila

Hospitality

L
ROAS6.0ร—
Profile Visits+380%
Table Bookings+58% from TT
Case Studies

Real Campaigns. Viral Results.

See how we took clients from zero TikTok presence to their top-performing ad channel.

Revives Home Spa

Home Services / Wellness
Sydney, NSW
$3,200/mo budget30 days to first profitable campaign

The Challenge

Revives Home Spa had a strong Instagram presence but was paying premium CPLs on Meta. Their mobile spa services are inherently visual โ€” perfect for TikTok โ€” but they had zero presence on the platform and no idea how to make TikTok content that converts.

Our Approach

1
Produced 6 UGC-style In-Feed ads showing the 'before and after' transformation of their spa service
2
Used trending ASMR-style audio that matched their relaxation brand positioning
3
Targeted women aged 25โ€“45 interested in self-care, wellness, and home services
4
Implemented TikTok Events API alongside Pixel for iOS-proof conversion tracking
5
Scaled winning creative 3ร— within week 2 after seeing $14 CPL vs $42 on Meta

โ€œWe went from zero TikTok presence to our biggest booking month ever in 30 days. The cost per lead is less than a third of what we were paying on Meta.โ€

โ€” Founder, Revives Home Spa

Results

๐Ÿ‘๏ธ Video Views

Before

0

After

4.8M

๐Ÿ“‰ Cost Per Lead

Before

$42 (Meta)

After

$14.20

๐Ÿ“… Bookings/mo

Before

8

After

34

๐Ÿ’ฐ ROAS

Before

N/A

After

7.8ร—

Get These Results Too
Why TeamWork

TikTok Ads That Actually Convert.

Most agencies treat TikTok like Facebook with vertical video. We treat it like what it is โ€” a culture platform where native creative beats polished production every time.

๐ŸŽฌ

We Produce the Creative โ€” All of It

Creative is the #1 performance driver on TikTok. We write the scripts, direct the brief, produce UGC-style video ads, and test multiple hooks per concept. You don't need to film a thing.

๐Ÿ“ฑ

We Think TikTok-Native, Not Repurposed

Running a TV commercial on TikTok doesn't work. We create content that looks and feels like organic TikTok โ€” same energy, same editing style, same audio trends โ€” so the platform algorithm rewards it and users don't skip.

๐Ÿ”ฌ

Creative Testing at Scale

We test 3โ€“5 different hooks per concept every week. The winning variations get scaled immediately, losers are killed. This continuous creative flywheel is how TikTok ROAS compounds over time.

๐Ÿ“Š

Events API + Pixel โ€” Both

iOS privacy changes broke pixel-only attribution. We implement both TikTok Pixel AND Events API (server-side) so your conversion data is as complete as possible โ€” giving the algorithm better signals to optimise with.

๐Ÿ›๏ธ

TikTok Shop & Shopify Integration

We connect your product catalogue to TikTok Shopping, enable in-app purchases, and run Video Shopping Ads that let customers buy without leaving TikTok. Lower friction means higher conversion rates.

๐Ÿ’ฌ

Revenue Reporting, Not Vanity Metrics

Views and likes are nice. Revenue is better. Every report we send shows your spend, ROAS, cost per acquisition, and actual revenue attributed to TikTok โ€” not just engagement stats.

Comparison
TeamWork Technologies
Typical Agency
Creative production
โœ“ Scripts, UGC video, hooks
Repurposed Facebook ads
Platform strategy
โœ“ TikTok-native approach
Generic social media tactics
Tracking
โœ“ Pixel + Events API (server-side)
Browser pixel only
Creative refresh rate
โœ“ New creative weekly
Monthly at best
Shopping integration
โœ“ TikTok Shop + Shopify
Link to website only
Reporting focus
โœ“ Revenue & ROAS
Views & engagement
Free TikTok Audit

Ready to Go Viral โ€” and Profitable?

Tell us about your brand and we'll build a TikTok strategy for you โ€” creative direction, format recommendation, and realistic ROAS projections. Free, no obligation.

Which TikTok ad formats interest you?

What are your main goals?

Monthly ad budget

When do you want to launch?

Common Questions

TikTok Ads Questions, Honest Answers.

Everything you need to know before investing in TikTok advertising โ€” answered straight.

Ready to make TikTok your best-performing channel?

Get a free TikTok strategy session โ€” we'll review your brand, show you what your competitors are running, and give you a clear creative direction to start generating revenue.

Get a Free TikTok Strategy